Common Terms

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Acetate: A transparent plastic sheet used for overhead projectors and artwork overlays.
Album Paper: A paper made from wood pulp often used for pages in photos albums.
Antique Finish: A type of paper with a rough finish that is often used for cover and business card stock.
Art Work: Any images or text that will be reproduced in a printed piece.
Autochrome Paper: A type of paper with a coating that is most often used for full-color printing.

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Back To Back: A piece printed on both side of the paper.
Background: An image or picture that is behind the main imprint.
Base Line: The imaginary line that denotes where the bottom of non-descending letters lie.
Basis Weight: The weight in pounds of one ream (500 sheets) of any given paper style.
Binding: The term to describe the finishing process of a printed piece. Includes, perfing, numbering, folding, stapling, cutting booklet making, etc.
Bleed: When the print area of a document extends right to the edge of the paper.
Blind Emboss: A printing process that raises an image or text from the page without the use of any ink.
Blow-Up: An enlargement of an image or text.
Blue-Line: A proof of a printed piece, produced using the actual photographic images, used to check for layout and design correctness.
Bond: A type of paper most used for writing and copying.
Book: A type of paper most used in the printing of books.
Bounce: A term used to describe when a press has problems lining up one color to another due to a paper shift during the printing process.
Brochure: A single-paged printed piece that will be bound in booklet form.
Bullet: A bold dot used to set off a line of text in a document.

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Camera Ready: Crisp black & white artwork that will be shot by a camera and reproduced onto printing plates to be used on a press.
Case Binding: A term used to describe books bound with hard covers.
Coated Paper: Paper with a shiny non-porous finish used for full-color printing.
Collate: Binding process of putting multiple paged documents in their correct order.
Color Separating: The process of getting each color of a printed piece on to its' own printing plate.
Column Gutter: The term for the space between two columns of text on a printed page.
Condensed Type: Font styles that are compressed left and right.
Crop Mark: Marks on a printed piece showing where the piece is to be cut later.

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Deckle Edged: Used to describe a piece of paper with a rough or "torn-off" look on its' edge.
Die Cutting: Method of cutting pieces into shapes or designs using a "cookie-cutter" like steel cutting die.
Display Type: Type that is bold or larger than other text on the page such as headlines.
Drop Shadow: A light gray fuzzy reproduction of an object that when placed under said object, gives the appearance of being above the page.
Duotone: A type of photograph that is reproduced in two colors instead of just black and white.

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Em: A unit of measure equivalent to 12 Points or 4.5 mm.
Embossing: A method of raising already printed text or images on a page.
Emulsion: The side of a photographic negative that is coated with light sensitive material.
Engraving: A method of printing where a steel die is etched out, filled with ink then the paper is forced into this area from behind, giving the image a raised look.

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Felt Finish: The side of paper that is smoothed, usually found in books.
Finish: Refers to the surface of paper.
Fold Marks: Printed marks on a sheet showing where folding will later take place.
Font: A single family of like characters in a type style.

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Ganging: When two or more like printed pieces are printed on the same sheet.
Gripper Edge: The edge of the paper used by a press to be grabbed and pulled through the machine.

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Hairline Register: Printed pieces that require tight color alignment and precision presswork.
Halftone: A light or transparent image that uses a shade of a color rather than its' own separate color.
Halftone Screen: A screen made up of lines or dots, that when placed over an image makes it appear lighter or separates it into its' tone for printing.

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Image Setter: An instrument for producing high-resolution film output from an electronic image.

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Jogger: Machine that will vibrate paper reams into an even edged pile.

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Kerning: The term for the space between individual letters in a line of text.

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Laid Finish: A higher grade paper with a "lined" look on its surface.
Layout: A proof of the final artwork used to preview a project and check for errors.
Ledger Paper: A heavier grade paper usually used for business records and financial statements.
Linen: Paper style that has the look of cloth.

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M Weight: The weight of 1000 sheets of any type of paper style.
Make Ready: The process of setting up the actual press used to do a particular job.
Match Print: A print made using the actual plates used in a job that is used to check for color accuracy and other errors.
Matte Finish: A coated finish paper with less shine or gloss.

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Natural: A family of papers whose colors match closely those of wood.
Newsprint: A light-weight and cheap grade of paper most commonly found in newspapers.

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Offset: The most common method for printing, an image is "burned" into a printing plate, which is applied to one cylinder on a press. The image is then transferred to another cylinder before being applied to the paper.
Offset Paper: Paper type that is uncoated and slightly heavier than bond.
Opacity: Term used to describe how transparent a sheet of paper is.
Opaque: Paper type that does not allow the image from one side to show through the other.
Overprinting: When an image or text is printed on an area that has already been printed.

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Parchment: Paper type that is hard on thick, used for diplomas and other fancy handwritten documents.
Paste-Up: Process of hand gluing pieces of artwork together to produce a final piece.
Perfect Binding: Process of book binding that glues pages along their edges and then applies a wrap-around cover, like a paper-back book.
Perforating: Also called "perfing", the process of punching a line of thin holes along a piece of paper to make it easy to tear off.
Pica: Unit of measure equal to 1/16 of an inch or 12 points
Plastic Comb: Method of biding where a series of rectangular holes are punched along an edge and a plastic "comb" is inserted to hold the sheets together.
Point: A unit of measure equal to 1/72 of an inch.
PPI: Refers to pixels per inch or the resolution of a scanned image.
Process Inks: The four color inks, Cyan, Magenta, Yellow, Black, that are used in full-color printing.
Proof: The final image to be created, used to check for errors.

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Text: A type of paper with a higher quality than standard bond.
Trapping: The method of slightly expanding the edges of one object when it overlaps another to make it easier to line up on a press.

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Up: Term used when printing more than one copy of a piece on a single sheet of paper, "4 Up", "2 Up" etc.

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Vellum: Paper type with a rough finish and is heavier than standard bond.
Vellox: A print that is created from the actual photographic negatives.

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Wash-Up: term used to describe the process of cleaning one ink color out of a press to add another.
Watermark: The image that can be found on higher grade papers that appears to be transparently applied to the finish.
Web Press: Press that prints on continuous rolls of paper rather than single sheets.

 

Long Island Printing & Decal
211 Glen Cove Avenue, Sea Cliff, NY 11579
Phone 516.671.7000 Fax 516.671.2102
E-Mail - work@liprint.com

copyright 2000 Long Island Printing & Decal